Triumph logo

Triumph logo 2013-present

Triumph Brand Overview




John Bloor


Hinckley, Leicestershire, England

Official Website

Triumph Motorcycles is a historic British motorcycle manufacturer known for its iconic designs and racing heritage. Founded in 1902, Triumph has been producing motorcycles for over a century, with a reputation for quality, performance, and style.

Over the years, Triumph has produced a wide range of motorcycles, from classic models like the Bonneville and Tiger to modern sportbikes like the Daytona and Speed Triple. The company has also been involved in motorcycle racing, winning numerous championships and setting land speed records.

In recent years, Triumph has expanded its lineup with new models like the Scrambler, Bobber, and Rocket 3, while also introducing new technology like ride-by-wire throttle and cornering ABS.

Today, Triumph is a global brand with a strong presence in the motorcycle market. With a focus on performance, style, and innovation, Triumph continues to push the boundaries of what a motorcycle can be.

Triumph History

Triumph Motorcycles is one of the oldest and most respected motorcycle manufacturers in the world. Founded in 1902 in Coventry, England, Triumph has a rich history of producing some of the most iconic motorcycles in the industry.

Early Years

The company was founded by a German immigrant named Siegfried Bettmann, who came to England in 1880 to sell bicycles and sewing machines. In 1887, he founded Bettmann & Co, which later became Triumph. The company began producing motorcycles in 1902, and by the 1920s, it had become one of the largest motorcycle manufacturers in the world.

Racing Heritage

Triumph has a long history of motorcycle racing, dating back to the 1910 Isle of Man TT race. The company has won numerous championships and set several land speed records over the years. In the 1960s, Triumph became a dominant force in the motorcycle racing world, thanks to the success of its legendary Bonneville model.

Innovative Designs

Triumph has always been at the forefront of motorcycle design and technology. In the 1930s, the company introduced the first motorcycle with a swing-arm suspension, and in the 1960s, it introduced the first production motorcycle with disc brakes. In recent years, Triumph has continued to innovate with features like ride-by-wire throttle and cornering ABS.

Iconic Models

Triumph has produced many iconic motorcycles over the years, including the Bonneville, which was introduced in 1959 and is still in production today. Other famous models include the Speed Twin, Tiger, Daytona, and Rocket III. Triumph’s bikes are known for their classic styling, high-performance engines, and excellent handling.

Recent Years

In the early 2000s, Triumph was struggling financially and was in danger of going out of business. However, the company was able to turn things around with a renewed focus on design and innovation. In recent years, Triumph has introduced several new models, including the Street Triple, Tiger 800, and Thruxton R. The company has also expanded its lineup with adventure bikes, cruisers, and even electric motorcycles.

Triumph Motorcycles has a rich history and a bright future. With a focus on innovation, design, and performance, Triumph is poised to continue producing some of the most iconic and beloved motorcycles in the industry. Whether you’re a fan of classic bikes or cutting-edge technology, Triumph has something for everyone.

Triumph Logo 1902-1906
Triumph Logo 1907-1914
Triumph Logo 1915-1922
Triumph Logo 1923-1931
Triumph Logo 1932-1933
Triumph Logo 1934-1936
Triumph Logo 1936-1990
Triumph Logo 1990-2004
Triumph Logo 2005-2012
Triumph Logo 2013-present
Triumph logo changes over the years
Triumph logo 1902-1906
Triumph logo 1907-1914
Triumph logo 1915-1922
Triumph logo 1923-1931
Triumph logo 1932-1933
Triumph logo 1934-1936
Triumph logo 1936-1990
Triumph logo 1990-2004
Triumph logo 2005-2012
Triumph logo 2013-present

Triumph logo Meaning

The Triumph logo is a classic and iconic emblem that has remained relatively unchanged for over a century. The logo features the word “Triumph” in stylized black letters, with the word “Motorcycles” sometimes included underneath in smaller letters. To the right of the text is the signature Triumph emblem, which is a shield-shaped design featuring a bold “T” at the center.

The Triumph emblem is a striking visual element that immediately identifies the brand. The “T” in the center of the shield is created by two parallel lines that converge at a point, giving it a sense of forward motion and speed. The lines are flanked by a pair of wings, which add to the feeling of motion and suggest freedom and adventure. The wings are also a nod to the brand’s racing heritage, as they are a common symbol in racing logos.

The shield shape of the emblem is also significant. Shields have long been used as symbols of strength, protection, and honor. The shield in the Triumph logo suggests that the brand is dependable, trustworthy, and ready for any challenge.

The color scheme of the logo is simple but powerful. The black lettering on a white background is clean and bold, while the red and white accents on the emblem add a touch of energy and excitement. The color red is often associated with passion, speed, and danger, making it a perfect fit for a motorcycle brand.

Overall, the Triumph logo is a perfect representation of the brand’s values and identity. It is simple, bold, and timeless, with a strong emphasis on motion, speed, and adventure. Whether you’re a die-hard Triumph fan or just appreciate good design, the Triumph logo is sure to catch your eye and leave a lasting impression.

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